KEY HIGHLIGHTS OF OUR Program :
Take into account entrepreneurship and innovation models that will allow you to take advantage of the strengths that possesses the family business
Differentiate entrepreneurship and innovation models
Know the instruments and components that involve entrepreneurship; from ideation, market validation and value proposition, to present your sales plan to attract investors (Business Pitch)
Learn the knowledge and tools necessary for the success of a venture in the family business.
Be certified from Tecnológico de Monterrey which is the number 1 university in Mexico and the 6th best in Latin America according to Times Higher Education (THE) 2016.
Learn from highly qualified and recognized professors who are the part of worldwide STEP project for family entrepreneurship
Effort: 13-14 hrs per week
A Family Business Venture: the STEP Model
Mega trends and entrepreneurship
Ideation and Market Validation
Business Pitch (family and non-family investors)
Introduction to Family Business
Strategic issues in Family business