KEY HIGHLIGHTS OF OUR Program :
Learning the keys to successful marketing
Using consumer and behavioural research
Identifying target customers, analysing their needs and desires.
Defining your offering's value proposition and positioning.
Identifying the right target customer segment
Defining key performance indicators and analyse the results.
Effort: 14 to 15 hrs per week
Marketing methods to help you identify successful strategies and tactics
How to apply marketing frameworks to real-world business problems
How to create strategic, research-based marketing plans
How marketing skill sets support your role as a successful manager/leader
Customer Motivation: Needs, Emotions, and Psychographics
Individual Customer Decision Making
Organizational buying behavior
Customer Loyalty to Products and Stores and the Customer Roles.